I built my first web store back in 1999. Since then I have been focusing deeply in eCommerce, I have held various managerial position in large retail organisations and I have been awarded numerous times (… just to satisfy my vanity)  😉

My passion is  Experimentation, and I am a Certified CRO expert by the CXL Institute, by Experiment Nation and by Google

Services

These are the most practical ways, I can assist you.

Auditing Services

Do you want to know how good is your eCom platform? Or how user-friendly and efficient is your web design? I can assist you  by producing a detailed eCom and/or UX Audit, to pinpoint all pain-points/problems and help you understand better your customers’ needs and improve on them, more efficiently.

Consulting

That’s a tailored-made, hands-on service,  not some theoretical sessions and a  ‘deliverable pdf’.  Together we will create customized ecommerce and digital marketing funnel strategies to best suit your company’s and customers’ needs.

Optimization

By combining data, interface engineering, psychology and behavioral economics, we will focus not only on Conversion Rate Optimization, but also on Revenue Optimization, on Retention Optimization and on Merchandising Optimization.

Agency Selection

Thinking of changing your Performance or Development agency, but don’t know where to go next? We will list all market alternatives that best suit your current and future needs, and  organize an RFP process, to select the ideal vendor.

My thoughts on eCommerce

Fotis in other people’s words

Creme de la Creme! Fotis’ knowledge, experience and innovative thinking on eCommerce, goes at a totally new level. It is a great asset having Fotis on our team of advisors..

Korina Palamidi

Marketplace Director,
MediaMarkt Netherlands

Fotis is one of those people, you need to have by your side. I have been privileged to work with Fotis on a series of projects, and I have never felt that he gave no less than his best self, to each of those.

Vasilis Kostopoulos

Chief Omnichannel Officer,

Zakcret Sports

Fotis is the real deal! He makes magic of the mystery of the digital world and delivers results. Very performance oriented, strategic and multitasking mind

gezerlis

Pan Gezerlis

Founder and Chairman,
Convert Group

I found at Fotis, a partner that is an idea-creator, a solution-provider, a project closer and above all an easy-to-go person.

Panos Koumoutsakos

Senior eCommerce Manager, Under Armour

My ‘go-to’ person, when it comes to eCommerce Optimization. Fotis is the person that can really assist companies on their experimentation programs

Manos Lougiakis

Omnichannel Director, 
L’Oreal Greece

Few people are as up-to-date with the innovations taking place in the e-Commerce industry, being able to transform to unique business ideas and proposals. 

Eftychia Baka

Senior eCommerce Manager, Nestle’

Get In Touch

Want to know more?

Let’s schedule a call and find out how I can help you.